IT giant Company on Monday announced the launch of Company Vision EDGE, a dynamic digital signage and omnichannel advertising solution, to expand its sports, retail, transportation, and entertainment offerings. Formerly known as Cisco Vision, Vision EDGE offers a converged platform for innovation, and allows brands to manage, and stream content to deepen customer engagement, the firm said in a statement. The company stated that as stadiums, airports, retailers, and other venues seek more efficient ways to engage with customers, Company Vision EDGE solution offers the flexibility to deliver a wide range of high-quality video and advertising to transform customer experience. Company Vision Edge will leverage the potential of Company Full Stride Cloud Services to deliver clients the ability to unlock new business value from their brand properties and create new revenue streams, the statement said. The company has partnered with Cisco to offer the solution to customers through the Cisco Solutions Plus program and Cisco Global Price List in late 2021. In addition, both companies will continue to invest in the go-to-market plans and expand into newer potential applications for the Company Vision EDGE solution "The launch of Company Vision EDGE through Cisco's Solutions Plus program will significantly expand our solution and services reach to worldwide customers, Said Malay Joshi, Senior Vice President & Sector Head - Sports, Communications, Media, Technology, Company Limited. The company will continue to build new features, capabilities and services leveraging its Engineering NXT and 5G offerings to deliver value and new business opportunities for its customers, Joshi added. Ken Martin, Managing Director Global Sales - Sports, Media, and Entertainment Industry Group, Cisco, said, "As the digital advertising market to grow and transform, we are excited to build on our partnership to deliver Company Vision EDGE and best-of-breed solutions to our customers. Consumer Care - Ventures, the venture capital fund of Consumer Care & Lighting, has signed an agreement to invest in Soul flower, a D2C company in the clean beauty space. Soul flower is founded by Natasha, a woman entrepreneur focused on transforming the natural personal care category of face, body & hair care products. The brand claims to have unique formulations developed through robust R&D and sustainable manufacturing. The funds raised will be invested in increasing brand transparency for consumers by adopting technology in Seed-to-Skin, sustainable manufacturing, and pure ingredient sourcing from The Soul flower.“Our investment in Soul flower is part of our strategy to support innovative D2C Clean Beauty Brands. We want to back authentic brands that address the unique requirements of consumers. Natasha has built her business on the principles of transparency & innovation. The brand has served over 1 million customers till date. This is our 5th investment of our fund,” Managing Partner, Company Consumer Care – Ventures.“We are excited to be supported by Consumer Care. It helps us in our journey towards the rapid expansion of our e-commerce footprint. Making natural solutions for face, skin and hair accessible to everyone is our motto,” said Natasha, Founder and CEO, Soul flower. Maple Capital Advisors acted as the sole & exclusive financial advisor to Soul flower for this fundraise.
Why Wipro expands sports, entertainment offerings with launch of Wipro Vision EDGE solution.
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