Based on the annual growth of various brands around the world and the revenue they generate, Value rating company 'Brand Finance' has published its latest list.
The new list points to the fact that tech brands are far ahead of other business companies. The list also includes retail brands behind technology. At the top of the list is Apple, the maker of the iPhone and the world's first $3 trillion company. Apple's value has increased by 35% over the previous year. However, the company with the highest growth was TikTok. This Chinese company has a growth rate of 215%.
Top technology companies on the list
According to the list, Apple is the most valuable brand in the world. Valuation, $355.1 billion.
In second place is Amazon. The company is valued at $350.2 billion. Recorded a growth of 37.8%. In third place is Google. This is an increase of 37.8 per cent over the previous year. Total value, $263.4 billion. Microsoft is in fourth place. Their growth was 31.2 percent. Valued at $184.2 billion. Next up is Samsung. The growth of this South Korean brand is not very good. The growth is just 4.5 per cent. Yet they were valued at $107.2 billion.
This is followed by companies such as Facebook, Huawei, Verizon, WeChat, Deutsche Telecom and TikTok.
Nadella ahead of Cook among the bosses
Brand Finance also publishes the 'Brand Guardianship Index', a list of the company's top performers. The first is Satya Nadella, a Microsoft boss and Indian-born. Apart from him, two other Indians are also in the top ten. Sundar Pichai, the head of Google, is in 5th place. Adobe chief Shantanu Narayen is ranked 6th. Second on the list is Apple CEO Tim Cook. In fourth place is Tencent's Huateng Ma. In 7th place is Netflix CEO Reed Hastings.
In addition to this, the 10th position also has a feature. AMD CEO Lisa Su is ranked 10th. Lisa is set to become the world's most important woman leader. Last year, AMD gained 122 percent more brand value from the arrival of Lisa than in the previous year.
In India, Tata's Chandrasekhar is ahead of Mukesh ambani
Most of the brand leaders are from the US and China. Another feature of this year is that there are many women in the top 100. Among the company executives from India, Tata's N.S. Chandrasekhar is in the lead. He is ranked 25th in the world. Mahindra & Mahindra's Anand Mahindra and Reliance's Mukesh Ambani are in 41st position.
PSG becomes world's top sports brand.
According to Brand Finance valuation, PSG have become world's top sports brand. It is estimated that the total brand value of the top 10 football clubs are over $13 billion, which is over 4 times greater than the $3 billion recorded in 2011.
PSG are ranked number one, ahead of Bayern Munich and Real Madrid. Real Madrid has been a top brand for many years.
Nike named most valuable apparel brand for consecutive 7 year.
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