TikTok is at last ready to join its social media cohorts Facebook and Snapchat in offering baked-in video games, and is apparently piloting its new program with a handful of developers already.TikTok has partnered with developers such as Voodoo, Nitro Games, FRVR, Aim Lab, and Lotum to make games built into TikTok - HTML5 minigames that users can play within the app and discover through videos they're watching. Think hypercasual mobile games - don't expect to be playing God of War as you browse cooking fail videos.
As the feature rolls out, creators will be able to find an option to link videos to a minigame on the screen before they publish a new video, where they add hashtags, links, descriptions, and other information. Viewers are then able to click through the video to the game. The feature is currently in the process of being soft launched across different global markets and is not yet available everywhereCurrently, none of the games are monetized, and the initiative currently appears solely to gauge the taste of TikTok for such games, though that could always change. where players collect dance moves and challenge their friends. It's far from the first tech and social platform to make such a jump. Facebook has repeatedly revised its own take on a gaming section over the years, most recently withTikTok spokesperson confirmed the pilot in a statement given to TechCrunch: “We’re always looking at ways to enrich our platform and regularly test new features and integrations that bring value to our community. Currently, we’re exploring bringing HTML5 games to TikTok through integrations with third-party game developers and studios.” TechCrunch reports that the test is designed to explore how TikTok’s users interact with and create content around, the games.TikTok is just the latest social media platform to explore using games as a way to increase engagement. Early on in its history, Facebook courted app developers to build games and other services on its platform, which Zynga used to create one of the most popular social games of all time in the form of FarmVille .GuardianLink, has joined forces with gaming hub IndiGG, the Sub-DAO of Yield Guild Games (YGG), to build and promote the Web3 gaming ecosystem in South Asia. Guardian Link has famously been associated with supporting artists like Stan Lee and Amitabh Bacchan by managing their NFT sales.
GuardianLink, together with gaming partner IndiGG and its user base of 65,000 online gamers, is on a mission to help gamers monetize their virtual gaming skills.
IndiGG has made a significant investment in purchasing NFTs from GuardianLink and will lease them out to its community members to encourage them to play the NFT cricket game, win matches, and stand a chance to earn exciting rewards.
"Like YouTube streamers or TikTok/Instagram influencers, blockchain gaming has all the potential to become a dependable source of earning in the gig-economy era, if not for a full-time career. We strongly believe that NFT has the power to revolutionize the online gaming ecosystem in Asia," said Kameshwaran Elangovan, co-founder and COO of GuardianLink.
Nice
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