With great enthusiasm and common concern, there are clear indications that the new Google PageRank update is currently underway as we speak.
Many of you, website owners, publishers and SEO consultants, are probably as intimidated by these updates as I am: after working hard to find important new links, the inevitable question is “Will I be rewarded? And if so, how much? ”
Let's take a look at what the new PageRank update brings:
First, let's see what the new PageRank of your page will be.
If you haven't done this yet, check your favorite page (s) using the Future PageRank tool (available at http://www.teawithedge.com/google_pr_update.html).
This simple tool sends queries to well-known Google data centers to find the PageRank URL provided. It should usually show the same PageRank on all sites, however, if you use the tool when updating the actual PageRank, you can see the difference from one data center to another thus assessing the future of your page.
Got changes?
Whatever the answer, there are some logical explanations for its accuracy.
After studying the functionality of a few websites, here are some of the conclusions I reached:
1. The practice of awarding links from content-related websites continues.
Web sites that focus on collecting quality links, both repetitive and non-repetitive, from websites with related content, will expect to see their efforts successful: a relatively small number of related links, even if they are reciprocal, appear to be numerous. is more profitable than thousands of unrelated links.
However, one should not forget that climbing the PageRank ladder becomes even more difficult as you climb. If your website already has a good PageRank before this update (i.e. 4 and above) you may not see improvements in the 0 to 10 rating. The actual PageRank rating is exponential: the range from 3 to 4 is much smaller than the distance from 4 to 5, and the distance from 4 to 5 is much smaller compared to the distance from 5 to 5 at 6!
If you know that you have planned and executed your SEO program correctly about the popularity of a build link (and that means focusing on collecting links to related sites, work on finding non-returnable links, and paying attention to the various ways PageRank can get pages out), keep up the good work and if possible strengthen it: you will be rewarded with the next update, depending on how high your current PageRank is.
2. Newly created websites are able to gain a good PageRank from their first PageRank update, as long as they play well in the link building game: small but quality links, and taking care of PageRank rewards when not needed can easily get PR 3 on a new site !
The issue of PageRank leaks has probably been discussed extensively within the SEO media, however it would be helpful to point out that there are some “good” and “bad” rewards and it is up to the site publisher to make the choice:
- "good reward" is when a site connects to external resources that benefit its readers, thereby providing a vote of confidence and accreditation to the linked site;
- similarly, "bad leaks" is when a site associates itself with search engines (Google, in this case) dislikes, such as link farms, sites that use gray or black SEO techniques, or sites with unrelated content (this is often the case. money per site, ads and links to unrelated resources are published).
3. Sites that have not received new links from previous reviews appear to be exempt (unlike in the past!), And remain unchanged with their old PageRank.
The current rate of PageRank appears to be stable and may take some time to degrade, in order to maintain certain values.
If this is the case with your site, it might be a good idea to start a link building campaign to make sure your site is not in danger of being further compromised. Depending on the intensity and quality of your campaign, you can even climb the ladder - with all the benefits that this can bring.
In summary, Google's new update to PageRank shows clear signs of continuing the existing practice of rewarding those who use clean, reliable strategies against the innocent. This is nothing but good news for the SEO community and serious publishers, however, there is no guarantee that we will survive to see an end to the war between the "good" and "bad" guys of the SEO world.
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