The Admissions Council will meet regularly to discuss the latest thinking, challenges and opportunities in the sector, whether that is the challenges posed by the pandemic, the recruitment challenges faced by admissions officers, or how to grow opportunities for ambitious students as a study destination. Here are a few updates about what we will be doing in 2022.

We will listen to diverse voices

Our council members bring a wealth of expertise in the areas of student recruitment, admissions, international education and student support. They represent diverse higher education institutions in the US and Canada, including California State University – Northridge, Columbia University – School of International and Public Affairs, The Juilliard School in performing arts education, Seneca College, Wellesley College, and the University of Alberta.

   I will understand what           matters to you

The council is an excellent opportunity to have important discussions within the sector. We want to hear what is important to institutions in the sector, and the topics so far have ranged from the importance of the Common European Framework of Reference for Languages, to the top recruitment challenges for admissions officers.

The work of the council builds on decades of cutting-edge research to ensure our qualifications are fit for purpose, reliable, and secure. Our qualifications are carefully designed to focus on the right skills for higher education, and this means better retention rates for institutions and better employment opportunities for students.

We are committed to widening access and helping institutions to select the right students, regardless of background. Our exams are the first choice for schools around the world – millions of students have already achieved the English skills they need and do not need to undertake another assessment for their application.

You can diversify your student population and reach high-quality applicants, simply by accepting our qualifications.

As a trusted partner, we work closely with universities, governments, and employers around the world to share best practice in language testing and maximize positive impact by connecting educational experts.

You can get all our latest news and updates by signing up to our dedicated Higher Education newsletter.

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Covid-19 restrictions ease in many parts of the world, we are seeing a rapid resurgence in demand for Cambridge English Qualifications, with some countries already returning to pre-pandemic levels. We are also seeing clear evidence that students are picking up their plans for international travel and Higher Education.

Nevertheless, international Higher Education is facing unprecedented challenges in attracting students and giving them a positive experience. Students need to be confident that it is safe to travel, that they will benefit from the full student experience when they arrive, and above all that their investment of time and money will give them long-term benefits. 

Even before the Covid-19 crisis, a survey by the QS Intelligence Unit suggested that students see employment prospects as the most important benefit of attending an international university, far ahead of other benefits such as quality of education or the student experience.1

Employability is likely to be an even more important factor after the crisis, as students prepare for an increasingly competitive labor market. With graduate jobs in short supply, the insecurity of the ‘gig economy’ and the awareness that more and more professions will be affected by automation, prospective students need to know that their education will give them the skills they need for success.

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