If you want to be the first one in customer service, you have to do many things that make you stand out from the crowd. Here are 7 ways to keep you on top.
1. Take Out The Red Carpet For Everyone. If there is one thing that people hate about bad service, it is treated differently from others. It makes them feel inferior and has a second stage. Gary Richter says you should bring out the red carpet for everyone, especially those who don’t expect it. “I tell my staff, if we take out the red carpet for millionaires, they won't even see it. If we take out the millionaires, they expect that. If we release it by the hundreds of thousands, they will appreciate it. Also, if we take out the red carpet for 100, they will tell everyone they know. "
2. Take Time to Get to Know Your Customers. The rapid pace of modern life and technological advances combined have put a dreadful face on many customers. If you can find a way to reconnect with your customers individually, you will hit the chord with your customers, like a gold line. Kathy Burns remembers a time when people gave themselves time to care and listen. “Some of you may remember, and some of you may have heard the news about it, a time in life when a doctor came to your home to check on you. Or you may have heard about going to your local pharmacy and having the owner greet you by name and ask how you are doing. Not only did they ask, but they really wanted to know the answer and took the time to listen to what you had to say. That’s customer service - take the time to get to know your customers, really care about how they feel, and want to do another mile to make sure they’re happy. ”
3. Make It Easy To Do Business With. One of the problems with modern businesses is that the systems we use to save time and money are often designed to benefit the company and not the customers. As a result, customer information is tedious and difficult. Tracey Lowrance says this needs to be reversed. “Customers expect to receive one service. Customers do not want to be referred to all units of your business to resolve their issues. They want to be able to do business with you with a little bit of discomfort. It would help if you were easy to do business with. ”
4. Get out of your way to make sure they are happy. One of the most important things your customers want from you is assurance that your product or service will work. So move the heavens and the earth to make sure that this happens. Bob Leduc suggests that you should not make people pay until they are pleased. “Instead of providing a money-back guarantee, a service provider can offer a solution to a customer problem. For example, a plumber can guarantee a free return as often as possible to stop a leak. The landowner can change without charge any plants that do not survive for at least six months. The sales consultant may continue to operate free of charge until the promised sales results are obtained. ”
5. Beware of Customer Views. A large part of what customers think of you comes from what they see and believe. Personal Selling Power noted the following difference in the two candy stores. “Even though the two candy shops competed for the same price, local children chose one store over another. When asked why, they replied, “Because someone in a good store always gives us a lot of candy. A girl in a store is taking a candy bar. ”Really? Not really. The owner always puts a little candy on the scale in a good store and keeps adding to it. In a bad store, the owner would put a pile of sweets on the scales and remove them until they reached the correct weight. The same candy was sold, but understanding is everything. ”
6. Work on All Customer Experience. Customer experience is not just about getting a service or buying goods. It’s about all the other pieces and pieces in between, such as hospitality, atmosphere, tables, another staff status, ease of parking, notification tone, smile, or absence from the exit group. Be like the Mirage Hotel in Las Vegas with the slogan: “We spend about 600 hours a week picking plants. Just think what we will do to our guests. "
7. Believe in Customer Service From the bottom of Your Soul To be a good service organization, you have to believe in customer service. It has to be part of the way you work. Anita Roddick, the founder of the Body Shop cosmetics group, puts it this way: “I still want the equivalent of those Quakers who managed successful businesses, made money because they offered honest and well-behaved, hard-working, and trustworthy products, honestly maintained and offered honest value. Of this money, they returned more than they had spent and did not lie. Sadly, this business deal has long been forgotten. ”
If you take the time to look, there are many examples of great customer service around you. Follow these 7 invincible customer service rules, and you will join them.
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