Top 5 Startups Funded by Ratan Tata

Here are the Top 5 Startups funded by Ratan Tata,

1) Paytm

Paytm is an e-commerce payment system and fintech company founded by Vijay Shekhar Sharma in 2010. It is located in Noida, India. It offers uses like online mobile recharge, bill payment, movies, travel, and event bookings. It also offers QR Code based E-Wallet service. This company was awarded the 'Outstanding Startup of the Year Award' at Forbes Leadership Awards 2016.

2) OLA

Ola Cabs is an Indian transportation network company that offers peer-to-peer ridesharing, taxi, and food delivery. This company is based in Bengaluru, India. It was founded by Bhavish Agarwal and Ankit Bhati in 2010. As of 2019, It was valued at $6.2 billion. it was developed by ANI Technologies Pvt. Ltd. In 2019, Ola extended its first overseas service in Australia and New Zealand 2018.

3) Snapdeal

Snapdeal is an Indian e-commerce company based in New Delhi, India. It was founded by Kunal Bahl and Rohit Bansal in 2010. It has 3 lakh sellers and over 3 crore products. Its headquarters is located in New Delhi. It serves 6,000 towns and cities across the country.

4) URBAN LADDER

URBAN LADDER Home Decor Solutions was co-founded by Ashish Goel and Rajiv Srivatsa in 2012. It is a furniture and home decor retail company based in Bangalore, India. It has currently 3 retail stores in Bangalore and is distributed across 75+ cities in India through the Urban Ladder website. They offer high-quality furniture and home decor at a low price.

5) UrbanClap

UrbanClap is a mobile marketplace for local services. It helps customers hire trusted professionals for all their service needs. They provide timekeeping services like Plumbers, Carpenters, Electricians, Cleaning, and Pest Control. They also provide personal services like beauty, spa, mobile, and other appliance repair, etc. It was founded by Abhiraj Bahl, Raghav Chandra, and Varun Khaitan in 2014.

Here are 5 disciplines of sustained growth:

Retain Your Customer Base: Keep the growth that you have already earned by coaxing customers into complex relationships that make it a hassle for them to switch to your competitor. Tailor your products/services using data gleaned from your customers giving you an advantage. Proactively managing customer defections will help you anticipate and pre-empt them. Bonding with customers wherever emotion is tied to an interaction is another great way to retain them.

Gain Market Share at the Expense of Your Rivals: Give customers a reason to abandon a competitor’s product/service for yours. Do what it takes to lower the switching costs. Pulling customers away from a competitor can be difficult, so you must devote many resources to raiding their customer base. Offering higher value and quality are crucial to this end. Buying a competitor is another way to do this.

Exploit Market Position: Show up where growth is going to happen by spotting it early. This can be done by watching the industry for shifts in buying criteria, product or service innovations, and population trends. You must be able to spot positioning opportunities to make the most of them by continually using a systematic approach to the process.

Invade Adjacent Markets: Before moving into a nearby market, decide whether it offers significant long-term growth and profitability. Determine whether you have an advantage over a competitor, and ensure you can match its standards of quality and value.

Invest In New Lines of Business: If you take this approach, never overpay for a new line. You must find simple strategies instead of complex ones, and partner with the new business by assessing its leadership team and balance sheet.