Top 5 Advertising Agencies in the World

Top 5 Advertising Agencies in the World

1.Ogilvy & Mather

Ogilvy & Mather is an advertising, marketing, and public relations firm established in New York City. Edmund Mather began the company in 1850 as a London advertising business. After merging with a New York City agency started in 1948 by David Ogilvy, it became known as Ogilvy & Mather in 1964.

This agency, which has been operating in India since 1928, has offices in all major cities.

It is a subsidiary of the WPP Group, one of its leading marketing and communications conglomerates by revenue.

Through its labor and success in the marketplace, O&M has gained a classic reputation.

 

Website: www.ogilvy.com

Awards & achievements

At the Asian Brand Marketing Awards 2004, held in Hong Kong, O&M earned three medals: Gold for Best Insight for the Goli ke Humjoli campaign, Silver for Best Insight for the Goli ke Humjoli campaign, and Bronze for Best Insight for the Goli ke Humjoli campaign.

Cadbury’s crisis management received a silver medal for most effective public relations.

Fevicol received a bronze prize for best long-term marketing.

Clients: Amazon, Coca-Cola, IBM Cloud, Perrier, Dove, and American Express are a few examples.

 

2. MullenLowe U.S.

The mullenLowe U.S., founded in 1970 by Jim Mullen in Boston, is the top American advertising agency. It was able to land the “most influential” client of the century due to its ability to adapt to social media early. It excels at content creation, brand strategy, user experience design, performance analytics, and researching the impact of digital and technological output.

Mullen is one of the world’s top 10 marketing and advertising agencies.

It is the global innovative public relations agency of the year for 2017. MullenLowe Mediahub collaborated with Netflix on two amazing campaigns: "Earn Your Power" and "Unblockable Ads." Both of these campaigns were named one of Adweek's Best Media Plans for 2017.

 

Website: https://us.mullenlowe.com

Awards & achievements

On November 30, 2016, Mullenlowe Lintas group India was named "Creative agency of the year" at the South Asia agency of the year 2016 awards in Mumbai.

Furthermore, it was paradoxically named India's "highest rewarded agency" in 2015.

Clients: JetBlue, General Motors, Zappos, Acura, Century, 4Seasons, Jetblue, and Ask.com are among the companies that use Google.

 

3. McCann Worldgroup

McCann (previously McCann Erickson), a worldwide advertising agency network with offices in 120 countries, is next in line. It is a subsidiary of the Interpublic Group of Corporations, one of the four major advertising holding companies.

McCann Worldgroup is a global marketing services conglomerate that includes:

• MRM//McCann (digital marketing/relationship management)

 

• McCann (advertising)

• Momentum Worldwide (total brand experience)

• McCann Health (professional/DTC communications)

• CRAFT (global adaptation and production)

• UM (media management)

• Weber Shandwick (public relations)

• FutureBrand (consulting/design)

• PMK-BNC (entertainment/brand/popular culture)

• McCann was the first advertising agency to branch out beyond marketing.

Website: https://www.mccannworldgroup.com/

 

Awards & achievements

The McCann world group has won the majority of the Cannes Lions. It has been acknowledged as North America's most honored agency.

The two agencies that earn an ACT responsible Cannes tribute 2017 for their exceptional work are McCann in New York and McCann in Mumbai.

Clients: L'OREAL, TV Doctors of America, MasterCard, Cigna, and Nespresso are included.

 

4. Publicis Groupe

It is the oldest and largest marketing and advertising company globally, having been formed in 1926 in France. Maurice Levy owns Publicis Groupe, which includes Saatchi & Saatchi and Leo Burnett. It just bought BBH in its entirety and a long list of digital specialists, including Digitas, Razorfish, and Sapient.

Starcom MediaVest and ZenithOptimedia, two of its media networks, were separated into four distinct units in 2016.

It offers marketing, communication, digital transformation services, and POS and video editing, among other things.

 

Website: http://www.publicisna.com/

Awards & achievements

For P&G India, Publicis Singapore earned Gold for a one-in-a-million entry.

Publicis Romania was named "Agency of the Year 23rd Golden Drum" and other honors.

Our clients are Citi, Coca-Cola, Garnier, Rogers, Lobster, Vicks, American Airlines, and others.

5. Dentsu (Japan)

Dentsu of Japan is the only advertising agency that entirely controls its own market. It is a media and digital communications multinational with a London headquarters (U.K). Jerry Bhulman started Dentsu, which controls almost 30% of all advertising in Japan's major media.

With 10 global network brands, this organization is currently the world's largest advertising agency and fifth-largest agency network.

 

Dentsu's profile outside of Asia had been low for some time, but that began to improve with a few well-chosen acquisitions. With the purchase of New York agency McGarry Bowen, it made its first big break. The bolt of Ages, which controls the global media networks Carat and Vizeum, came in second.

Website: www.dentsu.com

Awards & achievements

Dentsu has received numerous international accolades, including Cannes Lions, One Show, CLIO, ADFEST Lotus, and Spikes Asia.

Airtel, Flipkart, Pepsi, Coca-Cola, Bacardi, and Red Bull are among the clients.

 

 

 

 

 

 

 

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