How to start a successful YouTube channel -3 tips ANYONE can do part 2

I still start a channel did I have to start way back in the day no you don't like you just want to start smart and in a second I'm gonna give you some tips that are super strategic but if you're new to this channel we have tip number two coming up I just want you to know what we're all about here and our mission is to help people build their influence with online video and social media I live in Las Vegas with my beautiful wife Sonya and just wanted plug the baby boy on the way Sean Bradley  at the timer recording this Sonya is 21 weeks pregnant so fired up I wrote a book called YouTube secrets and I run this I'll call think media with a small team of us we're actually doing a YouTube challenge right now so let me know if you've heard about this YouTube challenge if you really want to go deep and learn about starting a YouTube channel I'm gonna share some deep strategies in this video we're doing 14 sessions for free each one is about 40 minutes long we're going through a process of really growing your YouTube channel click the link in the description below tube influence com2 sign up the replays you can watch for a little while  you can also be there live I'm not gonna have a ton of time to do Q&A in this video so make sure you're a part of the YouTube influence challenge if you're ready to start your channel or experience fresh growth on your channel in the right way then really dive in and jump into that challenge a lot of free training that normally people like Dr. have paid a lot of money for it to go through our coaching we thought man and pandemic stuffs going on let's just skip out a bunch of free training to like a stimulus to help people really grow on YouTube I encourage you to influence calm which brings us to tip number two if you're gonna start a YouTube channel this year you need to start with the end in mind by the way it's the smartest thing to do in any project like start with the end in mind and work backwards now start messy first you don't want to get an analysis paralysis you don't want to over optimize at the start but once you've posted just some videos and what is the purpose of those first couple videos start messy is literally just to kind of get used to  you can delete them later you can make them unlisted later like they don't have to stay public forever you can't ever get results by just listening to information you have to take action this will really help you start with a game plan you want to start with the end in mind and  to reverse engineer when it comes to starting on YouTube I want you to think about your channel your videos and your money like if you want to start now maybe you want to start a hobby channel in fact let me know what your ambition is for YouTube is to start a hobby channel or is it to actually build a profitable channel on the YouTube influencer challenge we're talking about how to make a high impact and high profit channel a channel that makes the difference in the lives of people but also makes a lot of money so that you can make a living off of your passion you need money for the mission but  a couple questions that are really gonna help you start right this is the questions I wish  I can think things through and so when you're starting your YouTube channel answer this question who's your channel for and if you're here let me know like shout me out drop a comment do you know who your channel is for what I've learned is the reason most people stay stuck and don't get views or subscribers is they think their channels for everybody and if you try and reach everybody you'll end up reaching nobody so like who is your channel for what problem does your channel solve the clearer you are on your problem and articulating your problem the more likely you'll have success on YouTube conversely a lot of people say well I'm like an entertainment channel I don't really solve a problem well  you're in trouble because guess what every entertainer does solve a problem they solve boredom they solve people wanting  relax after work to de-stress so even if you're wanting to be a vlogger or a comedian you solve a problem I actually think the most practical channels to grow on YouTube though are like niche based channels like doctor eye health he's solving like contact lens problems like I got I stuff in my eye problems  whatever he actually is really clear on his problem and it's people that want to know about eyeglasses contact lenses you know you should be answering these questions and by the way if you're not clear on these questions think about this you're trying to build followers you're trying to build subscribers but how can anybody follow you if you don't know where you're going come on hit the like button for that one like how can really anyone Subscribe if they don't know what they're subscribing to  down these questions because this will help you create a game plan for winning on YouTube  this year how is your channel different like think through that like how why would someone watch you versus somebody else and then why should I subscribe if someone was like what you know like why should I subscribe you're like well  I see this all the time we were like yo  subscribe hit the like button see yo yo  subscribe subscribe subscribe like but why like are you giving a reason to subscribe like hey  hit the subscribe button if you want more videos like this that will help you get a hold of your personal finances and get out of debt okay know what I'm subscribing to hey hit the subscribe button if you want more walkthrough tutorials on Final Fantasy 7 remake come on somebody you know you want to figure out how to navigate through  you know come on like if you want to take down  like why should I subscribe right you want to answer these powerful questions you know I didn't have clarity like this over the years  I hear to think media we got clear on our tagline like your tagline isn't necessarily your vision your tagline isn't necessarily your mission some people call this like a value proposition really this is answering those questions this channel that you're watching right now our tagline is the best tips and tools for helping you build your influence with online video and therefore what we post on this channel is a lot of tools videos like how do you use your camera what's the best camera and a lot of tips videos what is shutter speed just came out recently you know tips on setting up a  set up then tips like this like how do you start a YouTube channel and this is the bucket that we've created and so you're not gonna get a gardening tutorial on this you're not getting parenting tutorials on this channel you know what I mean like just like a clear vision for the channel if you want to break through the noise you don't want to be about a million different things if you try and chase five rabbits you'll end up catching none of them and how can anybody follow you if you're going in 15 directions most people are like well yeah I follow that health channel because I want to get healthy  I follow that entertainment channel because imagine if you were watching Comedy Central you probably want to relax after work you turn on Comedy Central you're watching some comedy videos and  someone comes on and is like boo boo boo breaking news here's a bunch of drama and here's what's happening in  interrupted me I was on Comedy Central man I'm trying to chill out because it's kind of heavy in the world right now  I was looking for a little escape you just mixed right like two different in two totally different  both they're good we need news we need to stay informed but like comedy is comedy now can you blend things sure can you do variety channels fine good luck with that but all I'm telling you is you want to get clear on who are you trying to reach what's the problem you solve and this is what I've seen this is work for  I'm gonna give you a bunch of examples this is work for tons of people in our community and in our programs like chase Tracey Gold fashion tips for women over 40 you know you're onto something when you get clear on not just fashion tips by the way fashion tips is way too broad man male or female street wear or formal wear you know what I mean age differences gen Z  like there's so many difference in fashion tips  she really narrows it down fashion tips for women over 40 probably reaching a lot of Caucasian women you know what I mean that probably looked like her because your vibe attracts your tribe she's growing by 200 new subscribers a month 22,000 views a month she's posting three videos a month she's got clarity on what's happening on her channel and those are the buckets she's posting her videos in this is techno dad  did an interview with him on thick media he's making a  thousand maybe three four thousand dollars a month in affiliate marketing right now you know we're a tech channel here we share tools for creators like smartphone accessories like  right I'll cover home theater stuff I don't know anything about speaker wire and amplifiers he does his thing is home theater reviews and so it's a niche within a niche I just said both it's that it's double niching or double niching it's want to go multiple levels down when you're niching down right and so it's home theater stuff he's crushing it and doing really well