Forging an effective communication loop.
The message is the core idea a sender wants to communicate. The sender should carefully decide upon the precise message that he wants to communicate and its purpose. He should take into consideration the context of his communication and the attitude of the receiver. Based on these factors, the sender should choose the code and the medium for transmitting the code. The receiver should be familiar with the code and be competent to access the medium of transmission. The sender cannot e-mail a message to a receiver who is not computer savvy nor can he write a letter to an illiterate The choice of the medium also depends on the urgency of the message. If the sender wants an urgent feed back, he should choose the oral medium. You cannot afford to write long memos or letters to a workman on the shop-floor. Instead a face-to-face meeting with brief instructions will produce the desired results.
Factors to be taken care of for successful communication process
Communication process involving a sender also known as the encoder and the receiver also known as the decoder depends on several factors for its success. Ignoring these facts will result in Imperfect Communication.
How to overcome Imperfect Communication
The principle underlying perfect communication is called Adaptation is the procedure by which the sender fits the message to the receiver's understanding. A person suceeds in his communication ability if he is able to adapt his message to the receiver or receivers. Even platform-speaker or a politician cannot succeed if he fails to adapt his speech to the common denominator of his audience's decoding ability.
Communication and Ethical Values
It is generally believed that profit is the only motive of business. This is far from true. Profit is not the only motive. Business is an integral part of the modem society like education, health-care, agriculture, etc. The recent tendencies of corporate dishonesty, the nexus between corporates and politicians is disturbing Business dishonesty is camouflaged by deceitful communication. All ourcommunication skills should be towards promoting honest and legitimate business Cover-ups, non-transparency, exaggeration are factors that damage the reputation and goodwill of a business Business communication should not be subjected to such undesirable and unethical conditions.
Importance of Communication to Organisations or Importance of BusinessCommunication
We will sum up once again the importance of communication to business The importance of communication to business can never be over-emphasised Communication is the lifeblood of organisations. It is of vital importance to the well being of a state, a business enterprise, a religion and other social or cultural identities including the family. The success of a business enterprise is directly proportional to the level of communication maintained by it. In the new context of globalization and free trade, organizations have to communicate cutting across national and cultural boundaries. Unless effective skills of communication are used, an organization would run the risk of getting insulated and fossilized. Modem techniques would not be available to them. Within an organization, effective inter personal relationships are possible only if communication skills are cultivated Today, Multi-nationals organize communication courses for their employes irrespective of their positions. Effective communication enhances the potential of the employees and acts as a motivating force for greater efficiency and productivity
Good communication skills place an organization at the correct slot in the society. The image of an organization depends on its ability to communicate with the society around it. Good communication promotes better understanding between the employer and the employee In this competitive environment, organizations vie with each other to acquire an employee friendly image Thus, communication skills help in establishing, running, producing and marketing of products by commercial establishments A worker will not be able to turn out a good product and a customer will not buy a product however good it is, until each is convinced to do so through effective communication.
Importance of Communication to individuals
Individuals also need to acquire and hone (Sharpen) their communication skills. The success of an individual at familial levels in the neighbourhood and at his job depends on his ability to communicate. Who would like to have a sour faced neighbour either at home or office? Communication is a primary responsibility in many carcers such as customer relations, labour relations. marketing personnel and public relations, sales and teaching Career advancement is easy for a person with good communication skills. The importance of communication skill to managerial and accounting positions is well recognize now. The ability to communicate is essential for promotions and advancement.
You must be logged in to post a comment.