Expanding your Assets
It’s easy to get caught up in monetizing your Instagram account once you begin to generate a large following of people. If a monetizing method is hurting your Instagram account growth, you should probably stop what you’re doing, and focus entirely on growth. It’s always better to expand now and make money later. If you start to sell out your account too early, it’s possible that you could completely blow and ruin all the progress you’ve made thus far
In fact, I'd even go as far as to say that you should wait until you have 200k followers before you really start to attempt serious monetization. It's fine to sell some shout-outs here and there, but for the most part, you'll be better off if you focus entirely on growing your followers and your content. I know that it sounds crazy to go an entire year or so without monetizing, but I can promise you that it will be worth it in the end.
If you have one large Instagram account, you should definitely look into starting a second, that is somewhat related to your first page. Give your second-page shout-outs, and start growing your second page as fast as possible.
The more Instagram pages you have, the more sturdy your Instagram empire will be.
Another great idea is to move your followers away from Instagram, and onto other websites. YouTube and Snapchat are great examples of this. I’ve seen many large Instagram accounts promoting YouTube videos in their bios and descriptions.
Even if you send 5k views to a YouTube video, YouTube will see this as a positive sign and will start growing your videos for you, organically. In fact, I’ve seen Instagram pages with only 300k followers promo a YouTube video all the way up to one million views.
Not only will you gain YouTube subscribers, but you will also be able to monetize your YouTube videos with Google AdSense ads. (The ads you see before the video starts).
Also, you don’t need to be some charismatic person to start a YouTube channel. You can simply post clips that you find on Instagram. Let's say, for example, you run a truck-related Instagram page. A wise idea would be to start a YouTube channel that posts short clips of off-roading truck videos. You can find thousands of these types of videos on Instagram if you search for certain hashtags. So in short, you don’t even need to make the content! All you need to do is put a bunch of short clips together, and perhaps add some royalty-free music in the background. Over time, these videos will begin to rank on YouTube itself, and you will make money on autopilot month after month from YouTube.
Snapchat
Once you start growing rapidly on Instagram, I highly advise you to start sending people over to a Snapchat page. Snapchat is going to be the most powerful tool in the next couple of years. Because posts only last 24 hours, people feel the need and the urgency to check all of their Snapchat updates. This basically guarantees that whatever you post, will be seen
Even if you have a couple of thousand followers on Snapchat, that’s a couple of thousand people that could potentially see your service or product directly from you.
If you run a puppy page on Instagram and send people over to your Snapchat, you can easily advertise the products from your web store on Snapchat. Are you selling glow-in-the-dark dog collars? Perfect, simply record some video of the collars for your snap story, and watch the sales role in. It's a super powerful tool for marketing, perhaps even more powerful than Instagram itself.
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