Intro:-Everyone needs a flashy phone to show off; as soon as that phone comes out of his pocket, everyone starts seeing him, and he can show off. That phone should have 3 cameras and look flashy, and have an Apple logo on it. We know that smartphone companies are trapping us in these traps, and we all are getting caught in this even knowing it. So today, we will try to break this trap and understand the psychology behind it.
We divide it into 4 parts.
1. How a 20000 Rupee phone is right for us!?
2. Which phone is right for you from a tech point of view??
3.The psychology behind buying expensive smartphones.
4. How do companies track out people's brains and trigger those people to buy expensive phones!!?
1.How a 20000 rupee phone is right for you!?
Liability means that who takes money from your pocket, which incurs your expenses. The asset is the opposite of liability, which means that money will come into your pocket. So now we have understood these two terms. The smartphone comes in liability in most cases. Because based on example, if you buy a 50000 smartphone, you will have to buy earphones for that, and if it is an iPhone, you will have to buy a charger along with it. One is to spend on these accessories, then recharge, and wifi also has to be spent. In this, too, it goes from our pocket. And if you sell this phone after 1 year, you will mostly get 25 to 30 thousand. If you don't take 50000 thousand phones, you take 20000 phones, then even after getting recharge and wifi and accessories; it will not go above 50000. You will get good value by selling this 20000 phone. If you earn money by doing some work from this phone, it will be called an asset. If you run on your phone only for entertainment, your work will be done on 20000 phones only. If you have more money, then you will not mind my words. But this phone will remain only a Depresseating asset for you, And it will be of no use to you.
This is what happened from the financial point of view. Now let's talk about which phone is right for you from the technical point of view in the next point.
2.which phone is good for you from a tech point of view??
Mostly 2 types of people buy phones:-
1-Basic Task
2-Professional Task.
If you buy a phone for basic tasks, then now there is a lot of smartphone competition within 20000, and all the features therein them are enough for you. If you buy more phones than that, then you are buying them only to fulfill your grief. For professional work, someone is upgrading the phone and taking a more expensive phone; then he is taking it to improve his work. It will benefit him; his quality content will increase, if his workflow is good, the return will be high. Now the phones coming within 20 to 30 thousand are fine for you and give more and more than what you need. If you take the phone within 5 to 50 thousand, then the quality can be up and down according to the price. I want to clarify that if you compare 50000 phones with 1 lakh phones, then the maximum time you will not get much difference. So you can choose the phone according to your needs, the phone should be within 20 to 30 thousand because most of the people's needs end here.
Now, most people have understood my point, and they must have been ready to apply, but they will not be able to apply because the advertisements of those expansive smartphone companies have driven them crazy. To be cool, I buy expensive smartphones. This one article of mine does not influence you so much that you advertise a smartphone company. We will understand in the next point why this is our brain.
3.The psychology behind buying expensive smartphones.
Most people think that these companies' ads and marketing get influenced and go crazy behind the phone to buy. This line is true, but not completely. because:-
"You can't make people buy they don't want; you can make people they don't need."
Most people do not buy phones just for work; they think that if they buy an iPhone, their society will be named, and that phone will make them feel better. We understand this with an example that if you do not want to buy an earphone, then advertise the best earphone in front of you; you will not make any difference. Similarly, if you want to buy a phone and your budget is within 30 thousand, then in front of you is one lakh phone or If you advertise iPhone, then it is in your mind that if you take 1 lakh phone then your work will be easy and you will become cool. In the same way, if you are thinking of buying 6 rams, you will buy 8 ram phones because you think that 8GB phones will do you good future. But the truth is that a lot of your phone depends on many parts and components.
4. How do companies track out people's brains and trigger those people to buy expensive phones!!?
Companies know all of our needs and want. They have a proper research team for this. Their job is to show such advertisements to the people that if people come to your hands, you will become cool no matter what. After picking up that phone, your status will increase in society. And it follows more Apple, Apple's ads are mostly detailed, and we feel that what we have in our hands is not better than what they have shown.
Not only iPhone does the work, but all smartphone companies also do this technique. These ads are such that they cannot be skipped. Even if you do not have the power to buy an expensive phone, it will affect your mind, and when you have money, you will buy it by doing whatever. A few days ago, the phone rate had come down to around 50 thousand, then the whole of India fell behind it like a madman. The budget of most of them will be 30 to 40 thousand, but they extend the budget, which they did not even want. Those people see a discount, but they are giving a budget of 10 to 20 thousand for the 5 thousand discount on the iPhone.
These smartphone companies influence people so that even people getting a salary of 25 to 30 thousand are buying 90 thousand, 1 lakh phones on EMI. Like I told you earlier that the phone which you do not want is a Depressiting Asset. Those who are intelligent people must have understood. In the future, when you buy the phone, then buy the right phone according to your needs, which will benefit you.
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